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- 🥊 Facebook vs Twitter
🥊 Facebook vs Twitter
A sucker punch before the cage fight
Read time: 2.5 minutes
Hello, fellow Superhuman, and welcome back to a heavyweight boxing match between Meta and Twitter — and no, I’m not talking about the cage fight between Mark Zuckerberg and Elon Musk.
Meta is launching its competitor to Twitter this week and things are getting heated as both companies trade veiled insults.
Here’s what’s on the menu today:
🧠 Insights: Why Meta is releasing a Twitter rival
⚡ 5 AI tools to supercharge your productivity
💼 Enterprise roundup: Moody’s, Microsoft, and Salesforce
🤖 AI Tutorial: Craft sales emails
📸 AI images of the day: Popular apps as cars
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INSIGHTS 🧠
Why Meta is releasing a Twitter rival
![](https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/e06be5bf-915e-4b47-88c4-28b8307aed24/image.png)
While Elon Musk has been training for his alleged cage fight with Mark Zuckerberg, Meta’s CEO sucker punched his rival this week with the company announcing that it is releasing its competitor to Twitter.
Twitter, under Musk's rule, has hit some bumps, including big layoffs, declining ad revenue, and a major drop in value. Amidst this turmoil, Meta's new app, Threads, hopes to capitalize on Twitter’s woes and seize the initiative.
While there are many reasons for launching a Twitter competitor now, one of the biggest reasons is that text platforms like Twitter and Reddit hold vast amounts of text data that can be used to train AI models. And Meta presumably wants to build up its own vault of text-based data to train its models with this new app.
Despite many startups trying and failing to fill the void created by Twitter's problems, Meta hopes to succeed with Threads. But the question lingers — will Threads follow in the footsteps of previous Meta missteps like Facebook Dating and various gaming initiatives, or will it reach the heights of Instagram Stories and Reels?
🗞️ Other insights
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TOOLS ⚡️
5 AI Tools to Supercharge Your Productivity
Glimmer AI: Transform your text and voice requests into visually stunning presentations.
Sanebox: Manage and organize your emails using AI.
Wonderchat (sponsored): Instantly build custom AI chatbots for your business using sitelinks or PDF files.
Kartiv: Design tool to create beautiful visuals based on your descriptions.
Myreader AI: Upload your books, ask questions, and get answers along with relevant sections to read more.
![](https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/aa1c15ea-1e8d-4091-8cb8-88fc4a1e4382/Group_50__2_.png)
ENTERPRISE ROUNDUP 💼
The must-know news and can’t-miss insights from Enterprise AI this week
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Image Source: The Economist / Travis Constantine
Moody’s will use Microsoft and OpenAI for AI research tool to assess risk. More details →
Salesforce releases larger language model with longer context support. More details →
How AI tools can boost productivity for enterprise employees. More details →
AI boom forces companies to make M&A choice. More details →
Should your company ban AI? More details →
Adoption of AI by companies will take time. More details →
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AI TUTORIAL 💡
Craft sales emails using ChatGPT
Want to craft high-converting sales email and turn pain points into powerful purchasing invitations?
Try this prompt on Midjourney:
Write a sales email for [product or service] which is the perfect solution for [pain point] that our target audience is facing. It offers [benefit 1], [benefit 2] , and [benefit 3] that makes it a must-have for [target audience X] and add a CTA to influence people to buy
Here’s the result:
![](https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/8a1d1189-1002-4342-a96b-d76e9ee4880a/Screen_Shot_2023-07-04_at_11.52.35_AM.png)
Tool used: ChatGPT
![](https://media.beehiiv.com/cdn-cgi/image/fit=scale-down,format=auto,onerror=redirect,quality=80/uploads/asset/file/cc561ac0-c427-48d0-ae40-f727242dfff2/Group_50__2_.png)
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Until next time!
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